Model and former England football captain David Beckham has been announced as the new global ambassador for pan-Asian life insurance group AIA.

In this newly created position, Beckham will support AIA in its goal of helping people in the Asia-Pacific region live 'longer, healthier, better lives', and he commented 'Joining the AIA family was an easy decision for me. I am a passionate believer in the value of wellness and maintaining a healthy lifestyle and I share AIA's commitment to encourage people to take charge of their health... I am looking forward to working closely with AIA and supporting the company's efforts to improve the quality of people's lives across the Asia-Pacific region'.